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Value Propositions & Pitch Book Presentations

This workshop has been designed to equip participants with the appropriate techniques in making a presentation and in consultative advisory skills.


  • Establishing trust and building rapport with the client
  • Understanding customer needs (probing)
  • Influencing style communication skills
  • Contextual listening and connecting the dots
  • Communicating/presenting solid and confident solutions in a presentation and pitch book presentation

Workshop Content

  • Establishing Rapport:, Get to Know the Customer and adapt to the audience
  • Develop Content and, Prepare the Solution
  • Passionate Delivery
  • The Use of the Presentation Aids
  • The 4- Step Process for Meetings
  • Handling Questions & Objections
  • Negotiation and Closing


  • 2 – 3 days

Learning Outcomes

  • Explain the nature and scope of customer relationship management, focusing on the value proposition and the role of the sales person
  • Identify strengths and weaknesses in the customer's situation in order to determine opportunities and solve problems.
  • Communicate the recommended strategies, benefits and risks – through the use of written, verbal, interpersonal, and media related presentation skills/techniques

Our Clients’ Word

  • The trainer makes EVERYONE go through the Opening & Closing script and make sure they learn from it and most of the reps/ sups are not embarrassed or shy about it. Singapore Press Holdings - Creating the 5 Star Customer Experience on 28th June 2013
  • It had lots of practical attempts to cover the course. Olam - Power of Influence on 25th July 2013
  • Enjoyed the activity, enjoyed the course and learned about the bonding for team building. Olam - Managing Work Relationships Effectively on 30th July 2013
  • Very interactive, applicable to everyday life skills that can be acquired by practice and ways to help. UBS - Personal Branding and The Art of Communication on 11st July 2013
  • Presenter was interesting & very knowledgeable. Prudential - Lunch Talk : Boardroom Etiquette on 14th August 2013
  • The role plays were engaging and interesting. Capitaland - Service Excellence on 30th September 2013
  • The tip about networking was very useful. The choices of clothes and colors combination were very interesting. SGX - Professional Presence on 1st & 2nd October 2013
  • Happy atmosphere, interesting game, email writing, nature analyze. GTNexus - Delighting Your Customers on 19th October 2013
  • The color imaging and image perception are very useful and appropriate as frontline staff are the first impression clients get. Fullerton Hotel – Professional Image 16th October 2013
  • Very interactive and practical! AON - Persuasive Presentation Skills on 24th October 2013