Projecting a Professional Image

“Your ability to project a positive professional brand message is dependant on how you communicate and interact with others. It is builds your reputation and ultimately the quality of your life." ~ Stafford & Chan

Overview

In today’s competitive business world, projecting a positive, professional image as a representative of your company is vital to your company and to your personal success.

Workshop Contents

• Recognise the impact of one’s professional image on the organisation
• The link between personal brand and professional presence
• The believability factor – Align the 3 V’s
• Identify personal brand message and make sure it aligns to company’s brand message
  
• Project a Professional Image
• Principles of Non-verbal communication
• Deportment and Body Language
• Skincare, hairstyles and Make-up
• Social Business Etiquette
• Communicate professionally with customers in accordance with your organisation’s guidelines
• Monitor other’s reactions to own professional image by observing and obtaining verbal and no-verbal feedback from customers, peers and supervisors

Duration

2-day workshop

Learning Outcomes

• Recognise the impact of one’s professional image and persona on the organisation
• Project a professional image and persona in accordance with organisational guidelines
• Communicate professionally with customers in accordance with organisation’s guidelines